About the course
The ICE+ management course serves to effectively build creative acumen for business people and business acumen for creatives. In this programme, you will develop both creative and business acumen – essential for you to be able to innovate and use your creativity to be successful in business. It’s not so much about product design, but more about developing new business models, new experience and service offering, new sales methods and financing options, new forms of partnership, new technologies, new ways of working with and collaborating with people.
With our compact training and development courses as well as management courses, you can be sure that your creativity, combined with business management skills, will boost your business potential. This programme is dynamic, surprising, challenging and absorbing. You’ll have lecturers, artists and surprise speakers who are at the top of their games commercially and creatively to share with you their invisible strategies for creativity and business success.